Three Keys to Success When Starting an Online Food Business – Manila Newsletter


Having multiple sources of income has become a norm these days, with many turning their love for food into a side activity. In the age of technology where almost anything can be done digitally, starting an online food business has easily become popular. It can be a great way to earn some extra cash while doing something you love from the comfort of your own home. So here are some of the key ingredients needed to start an online food business.

A unique product

The popularity of food delivery apps and markets has sparked a lot of interest in starting an online catering business. With more and more business owners in the Philippines turning to e-commerce, the competition is tougher than ever. So, when you start an online catering business, choose a niche that stands out from the rest – a niche that is not only profitable, but also offers a different experience for customers. Before deciding what type of food to sell, be aware of the latest trends, list delicious foods that can offer good value for money, and identify the market you want to focus on.

Strong online presence

The love of Filipinos for social media can be a major contributor to the rise of e-commerce in recent years. So, when starting an online food business, building a strong online presence is one of the keys to success. Find the best way to engage and interact with your potential customers. Create your own social media accounts and website or list your products through platforms like Grab Food, Food Panda, Viber communities and Facebook marketplaces. An active online presence has become a prerequisite for adapting to the ever-changing market demand for convenient ordering of readily available food products.

Good equipment

Investing in the right equipment is essential in any food business, whether it’s a kiosk or online. Even if you are building your business from home, you should still be looking for equipment that will be of use to you for a long time. The basis of great customer service begins with choosing a reliable freezer or cooler to keep your food safe and fresh.

One of the best partners you can have to start an online food business is Fujidenzo Home and Commercial Appliances. Recognized by industry leaders nationwide, Fujidenzo offers a wide range of reliable, high quality and energy efficient chest freezers and chillers. Starting as small as 3.5 cu. up to 29 cu.ft. you can find the right capacity and size that would suit your home business. You can choose what works best for you, whether it is a solid top, a glass top, or an upright freezer.

Fujidenzo chest freezers are also designed with an advanced dual-function feature that allows you to use them as chest freezers or coolers, so that they would work flexibly and efficiently depending on the foods you need to store inside. Two compartment combination freezer and cooler as well as Subzero chiller are also available in their product line to meet different business requirements.

With sustainability and energy efficiency in mind, Fujidenzo’s heavy-duty freezers and coolers feature Inverter technology, saving you up to 30% energy.

Starting an online food business just got easier with Fujidenzo Home and Commercial Appliances. With over 400 service centers nationwide, Fujidenzo chest freezers are backed by a 5-year compressor, 2-year parts, and 1-year service warranty. To learn more about their product offerings, visit www.fujidenzo.com or their Facebook page on Fujidenzo Appliances.


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