Vancouver, British Columbia – (COMMERCIAL THREAD) – The Very Good Food Company Inc. (TSXV: VERY.V) (OTCQB: VRYYF) (FSE: 0SI) (“VERY WELL“or the”Society“), a leading plant-based food technology company, today announced its upcoming initiative to bring same-day delivery of its plant-based meats to consumers’ doors in 30 minutes, with orders to be processed by online food delivery services like UberEats, Grubhub, Postmates and DoorDash. The pilot program is slated to roll out in December 2021 and will feature a blend of plant-based meats carefully prepared by The Very Good Butchers, including its new Butcher’s Select Flippin ‘Good Burger, gluten-free and soy-free Cajun Sausage, Bratwurst, MMM… Meatballs and breakfast sausage.
“We’re excited to make our plant-based meats more accessible than ever,” said Mitchell Scott, co-founder and CEO of The Very Good Food Company. “With this new program, we will be able to reach thousands of new customers who order online with a single click. Consumers will be able to receive our nutritious and delicious products in about 30 minutes, something we have never been able to do before: make plant-based food convenient and accessible on a daily basis.
This pilot program will initially launch in major US cities from coast to coast, including Los Angeles, San Jose, Chicago, Denver, Las Vegas, Minneapolis, Philadelphia, Providence, Orlando, Austin, San Antonio, Atlanta and Houston . This entry into on-demand delivery services supports the Company’s omnichannel approach to product distribution and revenue growth.
About The Very Good Food Company Inc.
The Very Good Food Company Inc. is an emerging plant-based food technology company that produces nutritious and delicious plant-based meat and cheese products under VERY GOOD’s main brands: The Very Good Butchers and The Very Good. Cheese Co. www.verygoodfood.com
OUR MISSION IS HIGH, BADASS BUT VERY SIMPLE: TO GET MILLIONS RETHINK THEIR FOOD CHOICES WHILE HELPING THEM MAKE THE WORLD A WORLD OF GOOD. BY OFFERING SUCH DELICIOUS AND NUTRITIVE PLANT-BASED FOOD OPTIONS, WE ARE HELPING THIS TYPE OF DIET BECOME THE STANDARD.
This press release contains forward-looking information for the purpose of providing information about current expectations and management’s plans for the future. Readers are cautioned that reliance on such information may not be appropriate for other purposes. Such forward-looking information may be identified by words such as “proposed”, “expects”, “intention”, “could”, “will” and similar expressions. Forward-looking information contained or referred to in this press release includes statements regarding, but not limited to, the expected timeframe for the start of the pilot program, the cities in which the service will be available, the variety of products available through the service, the benefits VERY GOOD hopes to derive from it, including supporting its omnichannel approach to distribution and revenue growth. Forward-looking information is based on a number of factors and assumptions which were used in developing such information, but which may prove to be inaccurate, including, but not limited to, material assumptions regarding the availability of sufficient financing on reasonable terms to fund the capital and operating needs of VERY GOOD, the continued strong demand for VERY GOOD products, the successful placement of VERY GOOD products in retail stores and the continued growth of the e-commerce, the ability of VERY GOOD to successfully enter new markets and manage its international expansion, the ability to increase production capacity and obtain the necessary production equipment, the availability of labor work as well as the accuracy of construction schedules and cost estimates for commissioning production lines at the Rupert and P facilities atterson of VERY GOOD and timely receipt of required permits, VERY GOOD relationship with its suppliers, distributors and third party logi stics providers and the Company’s ability to position itself VERY GOOD competitively. Although the Company believes that the expectations reflected in such forward-looking information are reasonable, one should not place undue reliance on forward-looking information as VERY GOOD cannot guarantee that such expectations will prove to be correct. The risks and uncertainties that could cause the actual results, performance or achievements of VERY GOOD to differ materially from those expressed or implied in this forward-looking information include, among others, the impact, uncertainties and associated risks. to the ongoing COVID-19 pandemic, negative cash flow and future funding requirements to support and expand operations, limited operating and revenue history and no earnings or dividend history, facility expansion, competition, availability of raw materials, dependence on senior management and key personnel, general business risk and liability, food industry regulation, changing laws, regulations and guidelines, compliance with laws, adverse consumer publicity or perception, liability of products and product recalls, intellectual property risks, difficulties followed with forecasting, growth management and litigation. For a more complete discussion of the risks facing VERY GOOD, please refer to VERY GOOD’s most recent annual information form filed with the Canadian securities regulatory authorities at www.sedar.com. The forward-looking information contained in this press release reflects the Company’s current expectations, assumptions and / or beliefs based on information currently available. Any forward-looking information is only valid as of the date on which it is made and, except as required by applicable securities laws, VERY GOOD disclaims any intention or obligation to update any forward-looking information, whether at the following new information, events or future or other results. The forward-looking information contained in this press release is expressly qualified by this cautionary statement.
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