The size of the linerless label market worth USD 2.41 billion by 2027

New York, U.S., Oct. 31, 2022 (GLOBE NEWSWIRE) — Linerless Labels Market Overview

According to a comprehensive research report by Market Research Future (MRFR), “Linerless Labels Market Information by Composition, Printing Ink, Printing Technology, Application and Region – Forecast to 2027“, the market is expected to grow at a CAGR of 4.7% to reach $2.41 billion by 2027.

Market summary

Labeling plays a crucial role in building a brand’s reputation. Brand owners highlighted the need for labels to undertake ongoing marketing campaigns, create seasonal and regional variations, and respond more quickly to market changes. A facestock, adhesive, and release liner are frequently present on an adhesive label. However, linerless labels are currently gaining traction in the packaging and labeling industry due to growing concerns over waste caused by liners. Linerless labels, also known as linerless labels or backless labels, are specially designed to remove the liner and replace it with a release liner applied to the label after the content is printed.

In the food industry, linerless labels are often used to convey comprehensive information about various food products including fish, chicken, vegetables, meat and junk food. Linerless labels are used to describe products and enhance their aesthetic appeal. This factor is expected to increase the demand for linerless labels over the projection period. Since linerless labels can be affixed to packaged food products in a variety of configurations, including top, top and both sides, top and side, C-wrap, and full chain, major manufacturers of packaging adopt this technology. It is expected that linerless labels will become more popular among end users as they can offer more attractive labeling and improved packaging.

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Report Scope:

Report attribute Details
Market size 2027 $2.41 billion
CAGR 4.7% (2021-2027)
Year of reference 2020
Forecast period 2021–2027
Historical data 2019
Forecast units Value (billion)
Report cover Revenue forecasts, competitive landscape, growth factors and trends
Segments Covered By composition, printing ink, printing technology, application and region
Geographical areas covered North America, Europe, Asia-Pacific and Rest of the World (RoW)
Key Market Drivers Eco-responsible nature
Linerless labels are considered the most efficient and environmentally friendly labels in the packaging industry.

Market Competitive Landscape:

The main competitors in the linerless labels market are:

  • Coveris Holdings SA (United States)
  • R. R. Donnelley & Sons Company (USA)
  • Hub labels (US)
  • Gipako (Europe)
  • Cenveo Corporation (USA)
  • 3M Company (USA)
  • Avery Dennison Corporation (USA)
  • Constantia Flexible Group GMBH (Austria)
  • CCL Industries Inc. (Canada)
  • General Data Company Inc. (USA)
  • Reflex Labels (UK)
  • Skanem AS (Norway)

Covered USP market:

Market factors:

The linerless label market is driven primarily by the food and beverage industry. Pharmaceuticals and packaged food products frequently use linerless labels. The linerless label market is mainly driven by the growing demand for medical supplies and eco-friendly labels. New food products and growing economies offer potential for expansion in this industry. The high demand for linerless labels from the pharmaceutical industry, the growing demand for consumer products, the growing need for linerless labels for logistics uses such as shipping and transportation, and the increase in demand durable goods for consumers are the factors fueling the expansion of the market. .

Market constraints:

The adhesive is one of the crucial elements of labeling. As the price of the adhesive increases due to its added abilities to protect labels from UV rays, moisture and other hazards, this increases the cost of production. The availability and price of raw materials fluctuate with cost variations and supply chain disruptions. High material costs result from disruptions in the feedstock supply chain for ethylene, methanol, butadiene and isoprene. The market for linerless labels suffered.

Since labels are usually packaged in rolls, it may be difficult to adhere the release liner layer to the adhesive layer in such shapes, which could result in label loss. These conventional shapes may not satisfy the desire for a distinctive brand of manufacturers in the continuous search for original branded products, limiting market expansion.

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COVID 19 analysis

Closures and travel restrictions have made it difficult for severely affected countries to receive raw materials for production and transport finished goods. The carrierless label market was negatively impacted by lower demand for several end-user applications. Due to COVID-19, there has been an increase in demand for the food, beverage and pharmaceutical industries. Additionally, the increasing use of online shopping has resulted in the rapid growth of the linerless label market.

Market segmentation

By application, the market includes pharmaceuticals, personal care, food and beverages, consumer products, and retail. Based on composition, the market includes composition, facestock and adhesives. Based on printing technology, the market includes flexographic, gravure, digital, litho, screen and letterpress printing. Based on printing ink, the market includes solvent-based ink, water-based ink, holt melt-based ink, and UV curable ink.

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Regional outlook

The Asia-Pacific region is witnessing exceptional growth in the linerless label market, mainly due to the expansion of the retail sector. Consumer attitude towards e-commerce has also had an impact on the development of the linerless label market in developed countries. In terms of greener products, the Asia-Pacific region is home to a population of very responsible individuals. The best ways to promote their products to customers are always researched by manufacturers. The linerless label market still has a long way to go thanks to factors such as the need for cost-effective packaging, smart packaging trends and changing lifestyles. Compared to other countries, China, India, Thailand, and Japan hold a larger market share for linerless labels.

In regions with higher food and beverage industry requirements, the added capabilities of Linerless labels to maintain brand integrity, reduce food spoilage and increase shelf life have improved its market prospects. The pharmaceutical and packaged food industries have seen explosive growth in the Middle East. The popularity of ready-to-eat foods, prepared meals and nutritional supplements has increased the demand. Key companies are expected to increase their automation to meet the region’s growing demand. The expansion of the retail industry in the United States will determine the evolution of the market in North America. Demand for personal care products and retail items is expected to increase over the projected period as the region begins to recover from the global COVID-19 pandemic. On the other hand, the market in Europe will be fueled by the expansion of the local pharmaceutical sector, which is expected to increase to fight against the recurrence of such pandemics.

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